Lancia was founded by Vincenzo Lancia in 1906.
Vincenzo had previously worked for Fiat.
He set up a factory in Turin and by 1907, produced his first production model, the 2543cc Alpha.
In 1922, Lancia introduced the Lambda car, which was the first car to have independent front suspension.
Lancia was the first company to produce a V4 and a V6 engine.
Lancia produced its first military vehicle in 1912, and supplied the Italian Military during World War 1.
In 1969, Lancia became part of the Fiat group.
Lancias were sold in the Ubited States from 1977 to 1984.
In 1994, Lancia pulled out of the UK market are suffering an image problem caused by a rust problem in their cars.
One of the trademarks of Lancia is the use of letters of the Greek alphabet as names for its models.
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